TALK OF THE TOWN

Taiwan Beauty Pop up Store

May 13, 2019

The Taiwan External Trade Development Council (TAITRA) organised the Taiwan Beauty Pop-Up Store in Central Town on 19-21 April 2019 to introduce a variety of Taiwanese beauty products to Malaysians.

The organisers also recruited popular local influencers and make-up artists including Amber Chia and Fatin Afeefa as part of their marketing campaign for the pop-up store, where live video broadcasts were made.

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