TALK OF THE TOWN
Taiwan Beauty Pop up Store
May 13, 2019
The Taiwan External Trade Development Council (TAITRA) organised the Taiwan Beauty Pop-Up Store in Central Town on 19-21 April 2019 to introduce a variety of Taiwanese beauty products to Malaysians.
The organisers also recruited popular local influencers and make-up artists including Amber Chia and Fatin Afeefa as part of their marketing campaign for the pop-up store, where live video broadcasts were made.